Blue Care Network and Mercy Health Announce Plans To Offer Low-Cost Health Products in Kent, Muskegon and Oceana Counties Through Mercy Health Physicians and Hospitals

With national health care reform driving changes in the marketplace for both health care and health insurance providers, we’re taking steps to meet the increasing demand for high quality, low cost coverage.

Today, Blue Cross Blue Shield of Michigan, Blue Care Network and Mercy Health are announcing a partnership to offer affordable, coordinated health care for individuals specifically in three West Michigan counties: Kent, Muskegon and Oceana.

The health product for individuals under age 65 is priced to appeal to people in the three counties who seek affordable health insurance and care coordinated through local hospitals and doctors affiliated with Mercy Health.

The product offering, which is pending regulatory approval, would begin Oct. 1, when the new Health Insurance Marketplace opens for the first-ever federal open enrollment period. It also would be offered directly from Blue Cross Blue Shield of Michigan as a Blue Care Network product and through independent agents. A product for the Medicare market, also pending regulatory approval, would become available through the Health Insurance Marketplace, directly from the Blues and agents starting Oct. 1.