By Tom Nixon Alchemy How To Suck The Cool Out of a Campaign Step 1: Form a committee. Step 2: Over-think it. Step 3: Make sure you please everybody. Looking for a sure-fire way to take all of the creativity, panache, impact and stickiness out of your brand? Creativity is nothing a committee can’t fix! […]
By Mike Semanco President & COO, Hitachi Business Finance “Failure is not an option!” Really??? How many successful companies have used this line as a way to motivate its employees, to increase sales, become more efficient, improve client service and develop a culture they are proud of? Not one! As a parent of three teenage […]
By Daron Powers You’ve spent a lot of time, effort and money trying to communicate the right message to your prospects. Now if they would just stop doing what they do and pay attention to you, your offer and your brilliant marketing then you could help them to improve their condition, right? Well listen up […]
Posted on July 9th, 2014 The ADA Amendments Act of 2008 broadened the definition of disability that was previously established by the ADA (Americans with Disabilities Act). By broadening the definition, the group of people who would be qualified as disabled has expanded. This amendment puts more pressure on employers to provide reasonable accommodations and […]
From Media Tarzan August 5, 2014 There has been plenty written on the strengths and advantages of digital marketing during this “social media revolution.” But now that the concept has been around for a few years, some are starting to understand the weaknesses and disadvantages when compared to traditional advertising mediums like television, radio and […]
Promotional products are a communications tool that can engage all five senses. They are a creative way of not only informing but for interacting with an audience providing a sensory experience. Promotional products can be any tangible item usually imprinted with an organization’s message, branding or promise. Unlike other advertising media which interrupt […]
On July 22, 2014, the U.S. Court of Appeals for the District of Colombia Circuit ruled 2-1 that the federal government may not provide tax credits to individuals that purchase their health insurance coverage through federally-facilitated exchanges established pursuant to the Patient Protection and Affordable Care Act (“PPACA”). Halbig v. Burwell, D.C. Cir., No. 14-5018 […]
By Larry Grudzien Attorney-At-Law July 17, 2014 Set out below is an additional Frequently Asked Question (FAQ) regarding implementation of the Affordable Care Act. This FAQ has been prepared by the Departments of Labor, Health and Human Services (HHS), and the Treasury (collectively, the Departments). Like previously issued FAQs (available at http://www.dol.gov/ebsa/healthreform/), this FAQ […]
DETROIT, June 10, 2014 – Blue Cross Blue Shield of Michigan intends to more than double its product offerings in the 2015 individual market this November. Blue Cross and its HMO subsidiary, Blue Care Network, filed 41 total product options with the Department of Insurance and Financial Services (DIFS) on Sunday, with the intent to […]
By Kristi R. Gauthier Clark Hill PLC On June 25, 2014, the Department of Health and Human Services, the Department of Labor, and the Department of Treasury (collectively, the “Departments”) jointly issued Final Regulations clarifying the maximum allowed length of a “reasonable and bona fide employment-based orientation period” and the relationship between the orientation period […]
