Preparing For The Individual Market in 2014

The Michigan Business & Professional Association (MBPA) services members’ everyday from the group and individual markets with a variety of programs & services developed especially for our members business needs. Our focus is on providing our members with information, educational tools and valuable resources to help grow their business. As we look to 2014, and the impact of health care reform on our members and the small business community, we recognize that the individual market will be a major focus as individuals will now be required to have health insurance and groups will be considering their options and the impact of health care reform on their business.

The MBPA has supported the Blue Cross Blue Shield of Michigan Managing Agents Coverageforone.com system and sees the value in this innovative customizable enrollment tool. Coverageforone.com offers agents a unique custom branded enrollment website, including an agent’s personalized logo/contact information that you can share with your clients as they visit your website to enroll in the BCBSM individual product that best suits their needs. Best of all you earn commissions, and much of the work is done for you!

Coverageforone.com Features:

• BCBSM Online Enrollment Connection – When your clients click on “I Want to Enroll” they will be re-directed to the BCBSM enrollment system to complete their application. Simply direct your clients to your customized coverageforone.com site/link and as your clients are redirected to the BCBSM system for enrollment your agent ID number, will automatically be coded to ensure proper credit is assigned. Best of all you can ensure your client is linked to MBPA via our sponsored acronym “AL” so that they receive all of the individual benefits and services the MBPA has to offer.
• Simplified Quoting – Action Benefits and Grotenhuis share a simple quoting tool that your clients can utilize prior to applying for coverage to see which plans best fit their budget.
• Easy to Access Benefit Information – Available on the welcome page is an easy to reference plan information to aid your clients as they evaluate which product best suits their needs.
• Applications are Hard-Coded with Agent Code w/Option to Add MBPA’s Sponsored Code “AL” – In addition to the simplified quoting and benefit information, Coverageforone.com also posts the current applications on the welcome page. These forms have been hard-coded with your agent number, and it allows you to add the MBPA’s AL designation code as well.
• Activity Reports – Coverageforone.com provides you with electronic activity reports regarding visitors and applications received via your coverageforone.com website helping you to manage your business and follow up with your clients and prospects.
• Competitive Commission Structure – The MyBlue suite of individual products is still comprehensive and remains affordable when compared to other carriers. Please contact your BCBSM Managing Agent for details on Blues competitive commission structure.